Showco was the little company from Dallas that revolutionized live music. Founded in 1970, Showco invented the modern touring sound system—delivering crystal-clear, powerful audio to the world’s biggest acts and changing the concert experience forever.

My name is Indigo Kretzschmar-May, and I grew up surrounded by Showco’s legacy. My father, Donnie “DK” Kretzschmar, was a Showco sound engineer and a Lynyrd Skynyrd plane crash survivor. From a young age, I was immersed in the stories, artifacts, and camaraderie of the crew that became a family—and helped shape music history behind the scenes.

Showco Archives began as my personal project to organize my father’s collection, but quickly grew into a mission to preserve the full story of Showco. The archive now spans thousands of unique items: meticulously cataloged tour itineraries, inter-office memos, stage plots, rare photos, vintage crew apparel, and more.

This living archive is dedicated to honoring the unsung heroes of live music, providing a resource for alumni, industry professionals, and fans, and securing Showco’s recognition as a true Dallas original and a transformative force in music history.